If there’s one thing companies know how to do, it’s slam on the brakes when spending starts to run hot. But artificial intelligence is testing that instinct. AI costs are climbing, though most tech ...

Artificial intelligence is expensive to use, many companies discovered. That has led to a new era of saving costs. Credit...Andrea Chronopoulos Supported by By Eli Tan Reporting from San Francisco ...

Generative AI services and tools that use tokens to produce results can get expensive quickly. That’s spurring IT leaders to look for new ways to reduce token use — and save money. Because generative ...

Your browser does not support the video element. Your browser does not support the video element. Pylon CEO Marty Kausas had to make a difficult choice: scale back ...

A Silicon Valley software maker and an ecommerce company reveal to WIRED how they are navigating the emerging challenge of “tokenomics.” At the software company 8x8, employees are using Anthropic’s ...

In the emerging generative AI economy, tokens that measure computing usage are the currency. They'll be at the center of Anthropic's and OpenAI's efforts to go public and will be repeatedly referenced ...

Across the industry, companies are starting to balk at the price of AI. Uber blew through its entire 2026 AI coding budget by April. Microsoft revoked its developers’ Claude Code licenses months after ...

In April, GitHub announced that it was moving subscribers from request-based billing to a usage-based model for its AI-powered Copilot service. As that new pricing model goes into effect today, many ...

The golden age of Microsoft’s GitHub Copilot appears to be at an end — for the little guy, at least. The company is switching its billing system from a flat subscription rate to a token-usage system ...